‘The Art of the Impossible’:  Digital transformation for industry

CoDE just hosted a Digital Strategy Day in the Business Insights Lab for a team from a big name in the oil and gas industry. ‘The art of the impossible’ is how the company’s team leader framed the search for the truly unique and unlikely ideas that could transform both their industry, and how the […]

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In the Lab: The challenges of Widening Participation

Important KPIs in our Access Agreement with HEFCE mean that a broad range of departments here at Surrey are drawing together ‘to discuss current initiatives to address differential performance of disadvantaged Widening Participation (WP) groups’. The Business insights Lab was overflowing recently as Dr Ben Shenoy ran a Lab focused on broadening the reach of […]

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‘Wake-Up Design’:  Design thinking in business strategy

The Business Insights Lab here at Surrey was packed on Star Wars Day, with attendees from academic institutions, business- and growth- hubs, SMEs, LEs, interactive studios, and more for Oxford Innovation Services’ ‘Wake-Up Design’ conference. In keeping with the intergalactic theme, moderator Lukasz Liebersbach framed the role of design like ‘the Force’: powerful, but invisible. […]

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From Insight to Outcome: Hidden opportunities in data analytics

CoDE attended the latest industry-led research colloquium in Business Analytics recently, presented by data analytics expert Dr Aisha Naseer of Fujitsu Laboratories of Europe (FLE) Limited and Sahara Innovations Limited. The ‘data deluge’ is overwhelming organisations’ and institutions’ capacity to tackle, manage and transform the sheer volumes of data at play, without compromising the efficiency […]

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Impact Update: 3 streams of experimentation

  An integral part of CoDE and the wider Business School, the Business Insights Lab (BiL) is the home of a process we call Discovery-Led Collaboration that blends research, education, problem-solving and brokering.  This is experimentation for business, and it folds in enterprises large & small, the wider community, researchers and students. Three distinct flavours […]

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