Digital Strategy Labs: Shaping Surrey’s digital future

In the Business Insights Lab (BIL), we’ve been putting Collaborative Discovery to work to help Surrey navigate the digital jungle. How do you forge a strategy for a digital future in higher education, when technology is unpredictable, budgets are tight, and every prediction is still a guess? What should our priorities be as an institution? […]

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‘From Goldman to Google’: Culture change in a Digital Economy

A recent workshop with a team from the UK’s leading specialist resourcing and consultancy firm in governance, compliance and complaints has got us thinking about the issue of how to go about changing an organisation’s culture. Much in the way that IT has come out of its separate ‘tech’ sphere, and taken a seat at […]

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Audio Commons: Digital transformation in the sound industry

This week in the Business Insights Lab, we’ll be finding out more about CoDE’s ongoing EU funded project on the Audio Commons. Dr David Plans, Dr Milosz Miszczynski and Dr Carla Bonina are hosting a session to discuss the development of business models in this area, with partners from the project and a few MBA […]

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CoDE on the Road: ‘Blockchain for Good’ at techUK

What is the role for Blockchain Technologies in helping address the world’s global challenges? How can NGOs, charities and other third sector organizations exploit and capitalise on the potential of Blockchain Technology to deliver on their social and environmental agendas? CoDE was delighted to sponsor ‘Blockchain for Good’ (B4G) recently at techUK. It was a […]

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‘The Art of the Impossible’:  Digital transformation for industry

CoDE just hosted a Digital Strategy Day in the Business Insights Lab for a team from a big name in the oil and gas industry. ‘The art of the impossible’ is how the company’s team leader framed the search for the truly unique and unlikely ideas that could transform both their industry, and how the […]

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‘Wake-Up Design’:  Design thinking in business strategy

The Business Insights Lab here at Surrey was packed on Star Wars Day, with attendees from academic institutions, business- and growth- hubs, SMEs, LEs, interactive studios, and more for Oxford Innovation Services’ ‘Wake-Up Design’ conference. In keeping with the intergalactic theme, moderator Lukasz Liebersbach framed the role of design like ‘the Force’: powerful, but invisible. […]

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UK Government ‘Digital Reboot’: The end of the beginning?

The last few weeks have seen the release of a flurry of new documents aimed at stimulating the digital economy and accelerating adoption of digital technologies. Discussion within and across government has resulted in a series of new digital government initiatives – not just the aims, ambitions and methods for the UK’s economy, but also […]

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DesignScapes: Our winning bid for Design-Enabled Innovation

Cities are canvases for innovative interactions and relationships: Creative industries flock to urban environments, taking the advantage of shared knowledge and a density of specialised and potential customers, suppliers, designers and workers to create new tools, instruments, technologies, methods, products and services; Innovation processes in cities benefit from the diversity in urban environments, providing a […]

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CoDE on the Road: Digital Transformation 2017

The broader impact and influence of CoDE’s work reaches beyond Surrey’s boundaries and into the wider worlds of business and academia. Alan Brown, Executive Director of CoDE and Professor of Entrepreneurship & Innovation here at Surrey, delivered an invited workshop on ‘A Leader’s Guide to Understanding New Business Models in the Digital Economy’ this week […]

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Platforms: The heart of our new-design MBA

In the digital economy, platforms are becoming an essential part of how we do business. At the Digital Economy Department in the Surrey Business School, we’re among the first to put platform strategy at the centre of business education. Our new ‘Digital Platforms and Business Model Strategies’ module is a key offering in the new-design […]

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What Does ENDuRE Teach Us about the Digital Economy?

The digital economy is growing fast, changing the game all over the world. The UK and Europe are struggling to keep at the forefront of this digital revolution. This is where the ENDuRE programme can play a significant role in helping European digital businesses thrive. ENDuRE –the European Network of Design for Resilient Entrepreneurship — […]

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Digital Business in 2017: Changing the face of change

  By Professor Alan W Brown 2016 was a turbulent, confusing year. Instability, unpredictability, and disruption were the bywords, pushing individuals and businesses towards an exhausting end to an eventful year. For many it seemed like the very cornerstones of business and society have been turned upside down in a post-truth world where the concept […]

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Three Stages of Sustainability: Which one is your business?

In recent years, concerns over social injustice and environmental degradation have come only second to economic recession as amongst the ills besetting society. In 1994, assigning equivalence to each of these foci – People, Planet, Profit – John Elkington coined the term the ‘Triple Bottom Line’ to promote a greater organisational awareness of and responsibility […]

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Happy Experimenting!

By Professor Alan W Brown Over the past few months at Surrey CoDE we have spent a great deal of time working with businesses from many domains who are looking to understand their capacity for new product creation, to develop their potential for innovative thinking, and to shorten the time from ideas into value. For […]

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Which Pill Makes Us Digital?

There’s a reason we call the modern era of sweeping change and uncertainty the Digital Economy – not Digital Technology. Lots of organisations are realising that they must now ‘re-tread’ their whole business – not just their technology. Mind-set, decision-making, organisational structure, technology, core competency in their workforce – IT change without business change equals […]

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‘Innovation Management’: Themes and issues

CoDE was delighted to welcome back Simon Hill of innovation management platform Wazoku, as part of a Masters module on “Innovation Management”. The theme was The Challenges of Leading Innovation in a Digital Economy. Co-delivering with Alan Brown, Simon discussed some of his key entrepreneurial lessons, his experiences as an early founder of Huddle, and […]

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Digital Innovation in Veterinary Medicine: CoDE, Zoetis and vHive

The recent revolutionary changes in data-management practices in livestock farming, driven by the continued intensification of livestock farming alongside the rapid expansion of the Internet of Things (IoT), is another example of how the rapid technological advances that characterise the Digital Economy are changing the face of another business sector. CoDE is as ever at […]

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Postcards from the Edge: Life in digital entrepreneurship

Make a good product. Market it. Sell it. Make money. Seems pretty straightforward, right? DEAL Day 4 hit the ground running, with a full-on day ‘behind the scenes’ of digital entrepreneurship and innovation. The bizarre and cutthroat world of pitching, funding, and acquisition was a complete revelation to most, with David Plans and Alan Brown […]

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‘DEAL’: Digital education for startups

‘A great first day of the DEAL workshops. A very useful and provocative intro from David Plans, some Digital Economy “ducking and diving” from Alan Brown, then a really wonderful seminar and workshop from Annabelle Gawer for the rest of the day, exploring the changing nature of value and ecosystems due to Digital Platforms. A […]

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Business Model Insights: Lessons for Tech Startups

The nature, scope, and impact of innovation is changing. Klaus Schwab, founder of the World Economic Forum, says that the dominance of large companies over small companies is over and in today’s business world “it is fast fish which eats the slow fish”. But what is an effective innovation strategy for the digital economy? And […]

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